Contact With Boat Buyers Is The Bottom Line...

Have you ever heard the expression "figures lie and liars figure"? When deciding to advertise on the Internet always investigate the sites traffic claims using outside sources to verify how much traffic the site really gets.

Traffic is important but is the traffic getting there because of things that are important to you? Find the site that gets visited the most on key words that are important to you. If your inventory consists of "used Wellcraft" or "used Bayliner" you want to make sure the site is on top or at least near the top for the key words that are important to you.

 "Hits", "sessions" and "page views" are not relevant to what you are trying to accomplish. You want buyer contact. MarineSource.com users consistently report 5X to 10X more contacts than from any other Internet service they use. Talk to other brokers and dealers that you trust, who use the service you are considering, and ask them to supply you with "hard numbers" i.e. can they document the actual number of referrals they receive per month? Can they make a comparison between two different services? These are valid numbers. These are bottom line results.

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or call (904) 292-1269

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You can’t communicate with "hits", "sessions" or "page views".
Boats aren't purchased by "hits", "sessions" or "page views".
You can’t deposit "hits", "sessions" or "page views" at your bank.
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